Marketing Materials -
Beyond the Big Game // Nov. 2024
Just like the talent on the field, brands should be in it for the long game – showing up to play, perform, assist & inspire.
The Big Game has transformed into a cultural phenomenon that goes
beyond the 60 minutes of play, shaking up Americans’ lives weeks before kickoff and days after. This opens a unique opportunity for brands to amplify
the excitement with creative influencer marketing—whether supporting a
game-day ad or standing alone. With creators, brands can engage fans early, stay top-of-mind long after the final whistle, and make an impact far beyond
a single commercial spot.